The Conscious One

For the conscious ones we've curated this package to help you dive deeper into promoting longevity for your pup and for yourself. 

We know nutrition plays a vital role in our and our furry companions' health and wellbeing and we want to make sure you're well equipped, so this package contains:

• "The Forever Dog" book - a blueprint for raising healthy and happy canine companions
• a raw air dried treat package from Pala, which are  made with all-natural, wholesome ingredients, providing a delicious and nutritious snack for your furry friend
• and an enrichment licking mat from SodaPup that  keeps your pup mentally stimulated and promotes healthy eating habits

Stay nourished, both inside and out.

The items:

The Forever Dog by Rodney Habib, Karen Shaw Becker (available in German too)

Rodney Habib and Dr Karen Shaw Becker have galvanized the best wisdom from top geneticists, microbiologists and longevity researchers across the globe to answer this question. Now, they will provide the practical, proven tools to protect our loyal four-legged friends, interviewing people whose dogs have lived into their twenties – and even their thirties – along the way.

The Forever Dog plan focuses on the latest scientific research surrounding food and nutrition, movement, environmental exposure and stress reduction, from the pros and cons of various types of pet food – including what commercial manufacturers don’t want us to know – to the role our own lifestyles and vets’ choices play.

This definitive dog-care guide empowers us with the knowledge we need to keep our dogs health and happy for years to come.

Rodney Habib and Karen Shaw Becker's book 'The Forever Dog' was a Sunday Times bestseller w/c 11-10-2021.

SodaPup's Enrichment Licking Mats

Licking soothes and calms your dog. Spread your pet’s favorite soft treat or wet food across the surface of the enrichment mat, ensuring the food is pushed down into the surface of the mat. 

Some of the benefits of using a lick mat are calming your dog through licking, entertaining your pet and avoiding overfeeding. It promotes fresh breath, healthy teeth and gums. Stimulates saliva to aid digestive health.

Pala's Treats (choose your favorite)

A superfood for dogs, packed with vitamins, enzymes and healthy fats.

We hand-pick our high quality ingredients for their nutritional values and functionality, then air-dry in small batches at low temperatures resulting in this – 100% natural & tasty treats with a very high nutritional value.

Store in a cool dry place. Keep bag closed after opening and consume within 2 weeks.